Imagine a future at Inizio Medical: Matt Booth, SVP Global Therapy Lead

At Inizio Medical, we are united by a vision to not only lead but redefine the role of Medical in drug development and commercialization. To find out more about what working in medical communications means for leaders in the space, we sat down with Matt Booth, SVP, Global Therapy Lead at MEDiSTRAVA, an Inizio company, to find out what being part of Inizio Medical means to him and his vision for the future of the medical industry.

What does your typical day at Inizio Medical look like?

There is no such thing as a typical day at Inizio Medical. Here, my role is diverse and challenging, encompassing several key areas of the business. My day-to-day involves leading team transformation efforts and exploring new and sustainable recruitment locations, as well as focusing on business development in the field of gene therapy. I also provide oversight on client projects in medical publications and ophthalmology and take on operational leadership responsibilities by collaborating with members of the global leadership team at both the agency and divisional levels.

This variety is what makes my job at Inizio Medical so exciting and dynamic. No two days are the same, and I am constantly learning, growing, and challenging myself to be the best that I can be. I enjoy being part of a company that values and invests in its employees and provides opportunities for growth and development in a fast-paced, challenging environment.

What role do diversity, equity, and inclusion play in your day-to-day life at Inizio Medical?

Diversity, equity, and inclusion (DEI) play a significant role in my work at Inizio Medical. As a company, we understand the importance of fostering an inclusive environment, and DEI is at the heart of our success. This is especially true as we expand into South Africa, where inclusivity across ethnicity, disability, and gender is a key priority for us.

To demonstrate our commitment to DEI, we will be reporting a full body of metrics concerning our South Africa team starting in 2024. These metrics will cover important areas such as recruitment, retention, career development, and more, providing a clear picture of our progress toward creating an inclusive work environment.

What makes you proud to be part of Inizio Medical?

I’m proud to be a part of a company that is truly committed to delivering on our promises. Our track record speaks for itself – we have the ability to anticipate the future, identify opportunities, create effective plans, and deliver them with success. This is evident in our approach to business development, our innovative use of digital and analytical technologies, our recruitment strategies, and our unique incentives to retain top talent. These achievements make me proud to be part of such a dynamic organization.

What does being a medical transformation partner mean to you?

For me, it means transforming the way we are perceived by our clients and the way we work with them. The support we offer ultimately changes the way they’re able to do their jobs and interact with their colleagues. It requires us to establish a trusted and proactive partnership based on experience and the provision of strategic guidance, rather than simply providing a team of doers who receive instruction and deliver to a deadline.

How can the medical industry encourage greater innovation?

The medical industry can play a significant role in encouraging innovation by embracing technology and AI. Rather than perceiving these advancements as a threat to jobs or an expensive indulgence, it is important to acknowledge their potential to bring substantial benefits to healthcare, while freeing up the resource to work on more valuable tasks.

Imagine a future at Inizio Medical

Working in medical communications is a rewarding career that offers purpose as we aim to build a better future for patients around the world alongside our partners.

Striving to become an industry leader in medical communication, Inizio Medical imagines a future where our people deliver transformative work that goes on to  impact, add value, and influence better outcomes for more patients around the world.