Understanding the patient voice is no longer a “nice to have.” It is a proven driver of commercial impact. In this 30-minute session, experts from Research Partnership’s Patient Insights Center of Expertise and STEM (part of Inizio Advisory) reveal how needs-based and emotional patient insights can transform engagement and launch performance.
Watch now to explore real-world data and case studies that show how patient-centric narratives enhance HCP engagement, deliver stronger business outcomes, and bring true patient understanding to the heart of your strategy.
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