Using an omnichannel approach for a successful product Launch: Q&A with Ryan Quigley, COO

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Thought Leadership, Omnichannel, Product Launch

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A successful product launch is one of the most crucial aspects of the product lifecycle, ensuring a healthy future for patients, the drug, and the company that developed it.

Our Chief Operating Officer, Ryan Quigley, spoke with Pharmaceutical Executive about how utilizing an omnichannel approach can lead to a successful product launch.

Read the entire Q&A.

To learn more about maximizing the potential of every HCP and patient interaction with tailored omnichannel experiences, click here.

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